Strategic Marketing Process
Posted Sat, 08/20/2011 by eBook Junkie
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Tie your marketing and sales to business strategy to improve performance throughout the year. For consultants, marketers and executives. A perfect planning tool for companies under $100 million in revenue.
Most small to medium-sized businesses struggle with marketing. The marketing function is often treated as a cost center--ad hoc activities that don’t provide measurable results that can be tracked to the bottom line. This e-book defines our Strategic Marketing Process that businesses can use to standardize their daily, monthly and annual revenue-generating activities.
Categories: Marketing , Business & Investing,
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