As you may already know, there are many different kinds of resell rights that you can buy or sell. Here are the main kinds:
Resell Rights: Gives the right to resell a product: This can apply to both physical and digital products. Where digital product is concerned, you resell the product and keep 100% of the profits without losing the enjoyment of the same product as digital products are duplicable in nature.
Basic Resell Rights: You have the right to resell the product but your customer does not have the right to resell it to another. You keep 100% of the profit after every sale you make.
Master Resell Rights: You have the right to resell the product as well as the Basic Resell Rights itself to your customers. Your customers can in turn resell the same book to their customers. The Master Resell Rights can either be bundled together with the purchase of the product or purchased separately from the product.
Private Label Rights: This is the grand daddy of all resell rights! Buying Private Label Rights usually give you the right to change the product in any way you like, put your own name on it, sell resell rights or even master resell rights to others and basically use and treat the product as it were your own creation.
Give Away Rights: You can give the product away for free. In most cases, however, you cannot resell and/or edit it.
Royalty Rights: You have to pay the original product author or franchisor a percentage of every sales made by you. This right normally applies to physical products. McDonald’s and books found in bookstores are very good examples that demonstrate this right.
Becoming A Reseller
As you may have guessed, a reseller is someone that buys resell rights to other people’s products and sells them to keep 100% of the profit. And here are the main reason being a reseller is great:
No need to create your own product!
This process has been done for you by the original product author. Therefore, you don’t have to spend time, effort and money researching on the topic and demand, and creating the product, which you might or might not have the expertise to do so. Thus, you only have to set up your Internet Business using the Reseller Materials Pack provided by the product author and market your Internet Business.
You keep 100% of the profit after every sale you make
This probably the second biggest benefit of being a reseller, as a reseller, you get to keep all the money from every up-front sale made without having to share any royalty fees whatsoever with the original product creator.
You can use, and in some cases modify all the sales material that has been created for you
With all of the work of writing your sales letter, follow-up letters and advertisements, you have saved a lot of time on your part. Therefore, you just need to set up your Internet Business.
Earn residual income
The product with Resell Rights that you sell can be customized with your own affiliate links, allowing you an opportunity to earn back-end income from the same customers
Resellers are usually more motivated than affiliates
Normally, resellers have invested some money into purchasing products with Resell Rights. This factor motivates resellers to market with effort. Unlike affiliates, joining an affiliate program is usually free and if you don’t make any successful referrals as an affiliate, you don’t have anything to lose as you have never invested any money.